The brand name Noudar derives from the ancient Arabic word for gold. Noor Al Fardan, founder and designer of Noudar Jewels, combines influences from the timeless treasures of Arabian civilisation with a modernist take on luxury jewellery.

The designer’s fascination with watches and horological mechanisms has strongly influenced Noudar’s jewellery, emphasising the importance of craftsmanship to improve comfort, movement and flexibility in her creations.

This collection takes inspiration from the noble heritage of Arabic and Islamic culture. Omani patterns, reminiscent of mosaics and Henna designs, are aesthetically present throughout this daring, yet romantic jewellery for the modern woman.

The collection has been seen on the likes of Hailey Bieber, Demi Lovato, Halle Berry, Kate Beckinsale and Kendall Jenner, to name just a few.